Design/Coding | www.ngmaccountants.com
Accountant John Fairgrieve, of NGM Accountants, had a very clear idea of what he wanted from his site. And we reckon we've provided him with that – and more.
We were invited to tender for the site and put together a detailed response. Among the key elements were that the site wasn't to look like that of a traditional accountancy firm. We took this to heart as we worked our way through the brief, using bright, vibrant colours and strong imagery.
John also had a number of specific requirements in terms of the way the site worked and using the CMS that was linked to it. Because our system was produced in-house, we were able to adapt it easily to reflect these requirements.
How it works
The system runs on the core of our fuzzylime (cms+) software, with a number of additions. Chief among these is a "queue for review" system, whereby other users can provide content that doesn't go live on the site until it has been approved by an administrator.
Another key feature, given the fast-changing nature of all things tax-related, is the ability for pages to appear and to expire on a given date. This means that users will not be able to access potentially dangerous out-of-date information through the site.
We also integrated a search engine into the site, making it easy to find key terms and phrases in its factsheets and other sections.
What they said
"I wanted to write to you to thank you for completing our website.
"I have had three or four sites done over the last 16 years and never been happy with any of them – until now. It may seem odd to say this but I am in love with my new site that fuzzylime has created for me.
"There were many things I enjoyed about the creative process – the support that you both gave in a professional and constructive way to deal with the many questions I had and in the way that you kept me focused on the plan.
"Not just that, you gave me good advice about copy, selection of images and in making sure that I kept things sensible and proportionate.
"As a result I have a site which met my objectives: to be unlike any other accountant's site and so begin to set us apart from the rest of the competition. As a firm NGM Accountants is warm, vibrant and exciting and our site says that perfectly."
John Fairgrieve, NGM Accountants